Three Reasons to Optimize Your Content

People often ask me if optimizing their content is worth the expense (both time and money). My answer is, unequivocally, “yes”. Sometimes, the reason is quantifiable in dollars. You can add up the savings with an abacus or a calculator. Sometimes, the...

The Secret to Better Writing [w/ Video]

“The integrated end-to-end suite provides shared services that include multiple levels of security, a repository for storing and organizing your resources, a semantic layer that greatly simplifies creating reports, a report scheduler, distribution of...

Happy National Grammar Day!

It’s March 4th. Happy National Grammar Day! In celebration, check out watch this video by Grammar Girl (Mignon Fogarty). If you pay attention carefully careful attention, you’ll learn  a thing or two about grammar. Enjoy!

Phase 4: Content Returns from Translation

This post is part of the Five Phases of the Translation Workflow series. Once your translations are finished, the workflow for their return is another area that needs to be clearly spelled out. This phase is similar to Phase 2: Content Going To Translation, except in...

All I Bought for Christmas was Content

The holidays seem like eons ago. But, really, it was just a few weeks ago that we were all sitting around the fire, drinking hot cocoa, and unwrapping gifts. And just a few weeks before that, we were all scrambling to the mall to battle thousands of people in store...