A 10-Point Blueprint for Global Marketers

A 10-Point Blueprint for Global Marketers

Every now and then, I attend a webinar or presentation where the presenter and I think completely alike. It’s always a good feeling, as it validates what I’m thinking. I enjoy it ever more when the presenter provides me with additional information to...
2017 Web Globalization Report Card is Out

2017 Web Globalization Report Card is Out

Every year, my colleague John Yunker of ByteLevel research produces a comprehensive report on global websites. This year is no different. John released the 2017 Web Globalization Report Card this week. I have been following John, his thinking, and this report card for...
Translation Memory – Content, Context and Cost

Translation Memory – Content, Context and Cost

By far, translation memory (TM) was one of the most revolutionary inventions in the world of computer aided translation. Think about the beauty of it. As a translator works on content, the source and target segments (called a translation unit) are stored in a...