by Val Swisher | Feb 26, 2020
What is content strategy? A unified content strategy is a business plan for content. The content strategy helps you identify what content you need, what content you don’t need, and where to put your resources for the most ROI. More than ever before, content needs to...
by Val Swisher | Oct 29, 2019
What is content transformation? Content transformation is the process of making existing content more versatile and reusable. It’s about liberating content that is locked away inside legacy formats and transforming it into a library of modular, dynamic content assets....
by Val Swisher | Jan 10, 2019
Find out why moving from unstructured authoring to structured authoring and using a CCMS is very similar to learning how to cook a meal using an Instant Pot – and learn the secret to being successful when you do.
by Val Swisher | Oct 9, 2018
Webinar Independent Thinking: How Artificial Neural Networks Enable Computers To Think Like Us Learn how artificial neural networks operate, how they are impacting our lives today, and why the time is now.Watch the webinar After years of promises and hype, artificial...
by Val Swisher | Oct 9, 2018
Webinar Using a Global Content Operating Model to Deliver Exceptional Digital Experiences Take a holistic view of the entire content supply chain and learn a comprehensive strategic approach to managing content on a global scale across channels in multiple languages....