Writers In Business: How to Price Your Writing Projects

Pricing writing projects is a skill that takes time to develop. Kate Croston discusses a number of factors in this blog post.   “Today we welcome Kate Croston to Writers in Business. Kate is a freelance writer who holds a bachelors degree in Journalism and...

The Rise of Content Marketing

by Marcia Kadanoff, CMO & Guest Blogger Recently, I attended a conference in New York on metrics for web marketers. Topics presented were super nerdy, things like how to make the most of the newest version of Google Analytics and great moments in A/B testing. Now...

Best Practices in Global Content Management

Guest blog post by Marcia Kadanoff, CMO of Content Rules. If you want to put in place best practices in global content management at your company, be prepared to change your processes. See below for an outline of what is involved by Val Swisher, CEO & Founder of...