by Val Swisher | Nov 13, 2011
Pricing writing projects is a skill that takes time to develop. Kate Croston discusses a number of factors in this blog post. “Today we welcome Kate Croston to Writers in Business. Kate is a freelance writer who holds a bachelors degree in Journalism and...
by Val Swisher | Nov 12, 2011
Great post by Barry Feldman – someone who I have worked with for years. I love Barry’s sense of sarcasm and all of his points about getting out of the dark ages because the Internet happened are well-taken. This is a good read. Must I begin my article...
by Val Swisher | Nov 12, 2011
This is a rescoop of Jan Gordon’s review of a post by Jack Humphrey. In other words, Jan curated the post and I have re-curated her curation. The original article and Jan’s review of it are both very interesting. I am now looking into CurationSoft as...
by Val Swisher | Nov 6, 2011
by Marcia Kadanoff, CMO & Guest Blogger Today, content marketing is the strategy everyone seems to be talking about, as a low-cost way to re-invigorate business-to-business marketing, drive more leads, and create more engagement. For those not in the know,...
by Val Swisher | Oct 30, 2011
by Marcia Kadanoff, CMO & Guest Blogger Recently, I attended a conference in New York on metrics for web marketers. Topics presented were super nerdy, things like how to make the most of the newest version of Google Analytics and great moments in A/B testing. Now...
by Val Swisher | Oct 17, 2011
Guest blog post by Marcia Kadanoff, CMO of Content Rules. If you want to put in place best practices in global content management at your company, be prepared to change your processes. See below for an outline of what is involved by Val Swisher, CEO & Founder of...