I love infographics. This one is from Marketo, one of my customers (full disclosure here).
An infographic displaying the rising popularity of content marketing. Content marketing may overtake traditional advertising int he not so distant future.
Via www.contentstrategyhub.com
Val Swisher is the Founder and CEO of Content Rules, Inc. Val enjoys helping companies solve complex content problems. She is a well-known expert in content strategy, structured authoring, global content, content development, and terminology management. Val believes content should be easy to read, cost-effective to create and translate, and efficient to manage. Her customers include industry giants such as Google, Cisco, Visa, Facebook, Roche, and IBM. Her fourth book, “The Personalization Paradox: Why Companies Fail (and How to Succeed) at Creating Personalized Experiences at Scale,” was published in 2021 by XML Press.
Val is on the Advisory Board for the Technical Communications Program at the University of North Texas. When not working with customers or students, Val can be found sitting behind her sewing machine working on her latest quilt. She also makes a mean hummus.
Val is on the Advisory Board for the Technical Communications Program at the University of North Texas. When not working with customers or students, Val can be found sitting behind her sewing machine working on her latest quilt. She also makes a mean hummus.
Latest posts by Val Swisher (see all)
- Pharma Deserves Better - August 22, 2022
- Resistance Comes from a Place of Fear - August 15, 2022
- There’s No Such Thing as a Perfect Structure - July 11, 2022
