What is Structured Content?

Making the Case for XML
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Structured content is modular, consistent, and reusable. It saves time and money, and enables multichannel publishing from a single source file.

In this eBook, we define structured content and show you how to extract value using a structured content ecosystem.

In this eBook, we help you understand:

  • Why your current content ecosystem is slow, ineffective, and prone to mistakes
  • How a structured content ecosystem results in better content, faster
  • The importance of XML and content standards
  • Next steps for digital content transformation
Val Swisher
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