blog
20 Questions: A Game of Taxonomy
I was recently playing 20 Questions with my good friend John. The premise of the game is simple: One person, called the "answerer," thinks of an object. The other player -- the "questioner" -- asks up to 20 yes-or-no questions in order to determine what object the...
The Personalization Paradox: Why Companies Fail at Personalization
Content personalization has become the aspiration of modern communications. Companies large and small are on a quest to deliver the content a customer needs – and only that content -- at the current part of the customer's journey. Nothing more and nothing less....
Project Overload? Here’s How to Find Expert Help Quickly
Despite everyone’s best efforts to stick to the plan, a lot of work has piled up during these months of uncertainty. It’s simply not possible to just “pick up where we left off” – the world has changed, quickly and dramatically. Release cycles and project plans have...
Why Content Transformation Is Worth the Work – 6 Benefits
Content transformation is the process of making existing content more versatile and reusable. It’s about liberating content that is locked inside legacy formats and transforming it into a library of modular and dynamic content assets. In this blog series, we look at...
Three Methods for Transforming Your Legacy Content Into Dynamic Assets
Content transformation is the process of making existing content more versatile and reusable. It’s about liberating content that is locked inside legacy formats and transforming it into a library of modular and dynamic content assets. In this blog series, we look at...
How to Decide Which Content to Transform and What to Do With It
Content transformation is the process of making existing content more versatile and reusable. It’s about liberating content that is locked inside legacy formats and transforming it into a library of modular and dynamic content assets. In this blog series, we look at...
Content Transformation Starts Here
Content transformation is the process of making existing content more versatile and reusable. It’s about liberating content that is locked inside legacy formats and transforming it into a library of modular and dynamic content assets. In this blog series, we look at...
IXIASOFT Announces Partnership with Content Strategy Expert Content Rules
A Joint Effort to Enable Companies to Get the Most ROI Out of Their CCMS IXIASOFT, a leading CCMS software company operating in North America, Europe, and Japan, and Content Rules, a California-based expert in content strategy, are pleased to announce their new...
Conference Calls In a Time of Coronavirus
I’ve found that in the past two weeks, all my meetings start and end with a conversation about the pandemic. It doesn’t matter if the meeting is internal, or with a long-term customer or with someone brand new I’ve just met over Zoom. Every single meeting has...
So, You’re Working from Home? Some Tips from the Professionals
Almost every person who works in an office has been told to work from home for at least a few weeks, if not more. Telecommuting is a different experience than working at an office where you have colleagues, structure, amenities, and all of the trappings of the common...
Community, Communications, and COVID-19
The ability to communicate quickly, consistently and at scale during an emergency can make the difference not just to the bottom line but to the health of the employees, customers, and community in general.
Survey results reveal trends in DITA satisfaction, success
The 2020 DITA satisfaction survey found some interesting connections between how satisfied an organization is with their DITA environment and how much planning they did prior to making the transition.
Content Rules and Congree Announce Strategic Partnership
Content Rules is now a solution implementation and consulting partner for Congree. In particular, the focus is on the increasing activities the software vendor is starting this year in the North American market.
Does Size Matter? Best Practices vs. Practical Application for Task Topics
You’ll hear over and over again about how structured authoring topics should be short. Ultimately, the exact criteria you develop depends. Learn why.
Join us at DITA North America and Journeys in September 2020
Join Val and Regina online at the ConVEx conference, September 21 to 23, 2020. This virtual event replaces DITA NA and CIDM Journeys.
Intelligent Content vs Structured Content: Demystifying the Difference
We hear a lot about intelligent content and structured content from our customers. Often, the terms are used as if they are synonyms. This causes confusion for lots of folks. In this post, we demystify intelligent content and structured content so we can clear things up.
Content Industry Conferences and Conversations: We’d Love to See You There
Visit Content Rules at these industry conferences for a chance to win a prize, enjoy a treat, and start solving your content challenges. See you you there!
Does Your Content Spark Joy?
Keeping the content clean and organized is an important part of enterprise content management. Letting go of unnecessary stuff is what allows the necessary stuff to shine through.