Guest blog post by Marcia Kadanoff, CMO of Content Rules.
If you want to put in place best practices in global content management at your company, be prepared to change your processes. See below for an outline of what is involved by Val Swisher, CEO & Founder of Content Rules, from a presentation she recently gave at a private customer session sponsored by We Localize, a Content Rules partner.
Best practices for making your content global ready
View more presentations from Content Rules, Inc..
Val Swisher is the Founder and CEO of Content Rules, Inc. Val enjoys helping companies solve complex content problems. She is a well-known expert in content strategy, structured authoring, global content, content development, and terminology management. Val believes content should be easy to read, cost-effective to create and translate, and efficient to manage. Her customers include industry giants such as Google, Cisco, Visa, Facebook, Roche, and IBM. Her fourth book, “The Personalization Paradox: Why Companies Fail (and How to Succeed) at Creating Personalized Experiences at Scale,” was published in 2021 by XML Press.
Val is on the Advisory Board for the Technical Communications Program at the University of North Texas. When not working with customers or students, Val can be found sitting behind her sewing machine working on her latest quilt. She also makes a mean hummus.
Val is on the Advisory Board for the Technical Communications Program at the University of North Texas. When not working with customers or students, Val can be found sitting behind her sewing machine working on her latest quilt. She also makes a mean hummus.
Latest posts by Val Swisher (see all)
- Pharma Deserves Better - August 22, 2022
- Resistance Comes from a Place of Fear - August 15, 2022
- There’s No Such Thing as a Perfect Structure - July 11, 2022
