Content Strategy Insights from the Content Experts

As many of you know, I have a 17 year old son named Max. Max

I’ve always wanted to learn how to weave. The act of making fabric seems like

Do you work for one of those companies that doesn’t translate content? One of those

I have noticed that quite a bit of energy is expended on creating personas. And

How are your translations doing? Are they accurate? Are they delivered quickly? Are they reasonably

People often ask me if optimizing their content is worth the expense (both time and

The idea of reusing content is not new. We’ve been reusing content ever since the

In the content marketing arena, we spend a lot of time building “buyer personas.” In

“The integrated end-to-end suite provides shared services that include multiple levels of security, a repository

Part of a well-organized and well-executed localization strategy is making sure that your translated content

Intelligent content is the latest buzz in content marketing. I know, many of us who

Every year, John Yunker of Bytelevel Research produces a report card that ranks 150 global

It’s March 4th. Happy National Grammar Day! In celebration, check out watch this video by

People have lots of questions about machine translation (MT). Everything from the simple, “What

The holidays seem like eons ago. But, really, it was just a few weeks ago

Yesterday, Else Gellinek wrote a guest blog post

Every year, the Content Marketing Institute (CMI) taps thought leaders in content marketing for their

Even if your company does not translate content, you still need to optimize it for translation.

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