Content Rules, Inc.

Presenting ideas visually is a great way to appeal to a wider audience and to make a lasting impression. As Content Rules’ graphic designer, I get asked to do this with every project I work on.
A few years ago, the EU parliament passed EU Regulation 536/2014. Article 37 mandates that the results of pharmaceutical clinical trials need to be easily read and understood. Having easy-to-read information provides more transparency and accessibility for the general public.
I’ve had a hard time wrapping my head around knowledge graphs. As I explained in this earlier post, graphs themselves are not new, and the overall structure of a graph is somewhat intuitive and easy to understand. But how do we get from sticks and balls to providing valuable business
In our new book, “The Personalization Paradox,” we show you how to standardize your enterprise content in order to deliver personalized experiences at scale. To keep the story really (really) short:
There is a great deal of talk these days about using knowledge graphs to help manage large amounts of data. In this blog post, I’d like to introduce you to knowledge graphs.
In a quest to find out just how ubiquitous the term “digital transformation” has become in our daily lives, I decided to search the New York Times for instances. Turns out that there are more than 2,300 results in the Times for the term. That’s a lot of instances for
I am regularly asked by customers and potential customers to help them decide between competing software platforms. I think there are three main factors to consider when making a selection.
The words you use, the length and styles of your sentences, and how you combine them all come together to put your voice into the content. And your voice is what turns reading into an experience, rather than just a list of sentences.
According to the American Society for Indexing, one of the first instances of a large table of contents was created by Pliny the Elder (AD 23/24 – 79). Pliny the Elder was a Roman author who wrote a set of books called, “The Natural History in 37 Books.” It is
An “output type” is the assembly of content that you deliver to customers. In the olden days, output types included books, pamphlets, and scrolls. Today, we have all kinds of print and digital output types to share with our customers — solution briefs, product web pages, equipment manuals, user help,