by Val Swisher | Dec 2, 2020
“And herein lies the Personalization Paradox… In order to create nimble, reusable pieces of content that can be combined in different ways for different people and different devices, you must standardize everything about the content.” – The Personalization Paradox by...
by Val Swisher | Nov 18, 2020
“And herein lies the Personalization Paradox… In order to create nimble, reusable pieces of content that can be combined in different ways for different people and different devices, you must standardize everything about the content.” – The Personalization Paradox by...
by Val Swisher | Nov 1, 2020
An “output type” is the assembly of content that you deliver to customers. In the olden days, output types included books, pamphlets, and scrolls. Today, we have all kinds of print and digital output types to share with our customers — solution...
by Val Swisher | Aug 17, 2020
This post is part of the Five Phases of the Translation Workflow series. The translation workflow consists of 5 distinct phases: In this post, we discuss the workflow that happens before you sent content to translation. Long before your content ever goes to...
by Val Swisher | Aug 17, 2020
This post is part of the Five Phases of the Translation Workflow series. The translation workflow has five distinct phases: This post covers the final phase, after translation has occurred. You are at the home stretch of the translation workflow! But you’re not...
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