Content Rules, Inc.

A few months ago, we had an interesting discussion about structured content being like your closet. A few additional people wrote blog posts on the topic, too. One thing we all agreed on (I think?) is that structure provides a way for you to organize your content.
I had a really interesting conversation today with my friend, Cheryl Landes. For those of you who don’t know Cheryl, she is a content organizer extraordinaire. Cheryl has tremendous experience – particularly in the indexing arena. And for those of you who don’t have an appreciation for the fine art
Well, yes. It does. So, you need to be careful about the pictures that you use in content that is destined for foreign lands. I know, this sounds simple and maybe it is. But you’d be surprised at some of the errors I’ve seen. Stumbles run the gamut, from the
With interest, I recently read Karl Hakkarainen’s blog post, “Book review: Managing Enterprise Content: A Unified Content Strategy.” I don’t know Karl and this is the first post of his that I have ever read. I like that Karl shared his opinions and thoughts, and that he didn’t feel the
One of the persistent problems in the world of adaptive content is our inability to see how our content will be rendered on different types of devices until the conversion to each device type is complete.
I feel the need to state something that is probably obvious to many of you, but I have been thinking about a lot lately. For those of us who spend a great deal of time on the Internet, everything is content.
I’ve noticed a very interesting trend lately. I’ve been getting lots of phone calls from companies who want something from me. Usually, they call because they want access to my customer base. I can’t blame them, Content Rules has a pretty impressive customer base. Sometimes they want free consulting advice,
I cannot emphasize how important it is to take responsibility. And as is the case in Doing the Right Thing, the harder it is to take responsibility, the more important it is that you do so – especially when things get ugly. You cannot take the credit and not the
I’ve built my career on a set of principles to which I hold myself 100% accountable. These tenets are how I conduct my professional life, and in large part, how I conduct my personal relationships, too. Here are the things most important to me: