Content Rules, Inc.

Technical communication professionals revolutionized the publishing world with the introduction of structured writing and intelligent content. By adopting innovative methods, approaches, and content standards, we were able to craft and deliver content to multiple channels quickly, often with reduced effort and cost. And, we’re not done yet.
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Perhaps it’s releasing a new content deliverable to your customer base in a very short time. Maybe it’s creating specialized content that exceeds your team’s knowledge. At one time or another, every manager I know has been tasked with producing miracle content.
Lots of what I read these days is about tools. Authoring tools, content management systems, translation management systems, terminology management systems, the list goes on and on. Tools are important. Tools have come a long way over the years. They provide many conveniences and allow us to do cool things
Source terms are usually stored in a database of some sort. This database could be rudimentary, such as Excel, or sophisticated, such as the Acrolinx terminology manager. Terms are usually single words or very short phrases.
When I was at the Intelligent Content Conference a few weeks ago, I had the pleasure of meeting Pavan Arora of IBM Watson. I listened to him speak about Watson and talk about the enormous content opportunity we have in front of us. I found his talks (both private and
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It is my totally non-scientific observation that many of us have a taxonomy for how we put food into the refrigerator. Maybe it’s me, but I feel like some parts of the refrigerator taxonomy are universal. For example, don’t you put your salad dressing in the refrigerator door?
Have you ever heard the saying, “The whole is greater than the sum of its parts”? That’s the secret behind what I’ve termed The Holy Trifecta of global content. The Holy Trifecta is made up of three parts:
It’s a few days before Thanksgiving and meal planning is well underway. Recipes are being selected. Ingredients are being checked and double-checked. Pots, pans, and utensils are being itemized. We are getting ready. Timing for what can be prepared in advance, what needs to be started early on Thanksgiving day,