From Startup to Structure

From Startup to Structure

I’ve started to notice a trend in structured authoring. In the past, almost all of our customers who implemented structured authoring were established companies with a lot of legacy content. And most of the writers were very technical. Rarely did I see young companies...
Implementing Structured Authoring: The Eight Stages of Grief

Implementing Structured Authoring: The Eight Stages of Grief

You manage a team of content creators and you’ve decided to embrace structured authoring. Congratulations! Perhaps you’ve heard that a structured environment will help your team create content that is consistent, modular, and reusable. Maybe your manager told you to...
Is Structured Content a Hammer?

Is Structured Content a Hammer?

If you’ve worked with me, or come to one of my conference sessions or webinars, you know that I’m a huge fan of structured content. But sometimes I worry that structured content is my hammer and therefore all content problems look like a nail.  What if structured...
Streamlining Your Illustration Workflow

Streamlining Your Illustration Workflow

Presenting ideas visually is a great way to appeal to a wider audience and to make a lasting impression. As Content Rules’ graphic designer, I get asked to do this with every project I work on. While some ideas are easy to visualize, complex or abstract concepts can...
5 Guidelines for Writing Clinical Trial Lay Summaries

5 Guidelines for Writing Clinical Trial Lay Summaries

A few years ago, the EU parliament passed EU Regulation 536/2014. Article 37 mandates that the results of pharmaceutical clinical trials need to be easily read and understood. Having easy-to-read information provides more transparency and accessibility for the general...
3 Knowledge Graphs Used in Everyday Life

3 Knowledge Graphs Used in Everyday Life

I’ve had a hard time wrapping my head around knowledge graphs. As I explained in this earlier post, graphs themselves are not new, and the overall structure of a graph is somewhat intuitive and easy to understand. But how do we get from sticks and balls to providing...