6 Best Practices for Creating Reusable Global Content

6 Best Practices for Creating Reusable Global Content

In our new book, “The Personalization Paradox,” we show you how to standardize your enterprise content in order to deliver personalized experiences at scale. To keep the story really (really) short: In order to scale, you must reuse content  To reuse content,...
Knowledge Graphs: A Quick Start for Content Professionals

Knowledge Graphs: A Quick Start for Content Professionals

There is a great deal of talk these days about using knowledge graphs to help manage large amounts of data. In this blog post, I’d like to introduce you to knowledge graphs. Let’s start with a basic definition. What, exactly, is a graph? Graphs and Graph Databases...
The Five Phases of the Translation Workflow

The Five Phases of the Translation Workflow

As part of our global content strategy practice, we are often asked how customers can streamline the translation workflow. By translation workflow, I do not mean the steps that a translation company follows during the translation process. Instead, we focus on the...
Phase 2: Sending Your Content to Translation

Phase 2: Sending Your Content to Translation

This post is part of the Five Phases of the Translation Workflow series. The translation workflow consists of five distinct phases: This post discusses sending files to translation. The process of sending content to your translation company has its own series of...
Phase 5: After Translation

Phase 5: After Translation

This post is part of the Five Phases of the Translation Workflow series. The translation workflow has five distinct phases: This post covers the final phase, after translation has occurred. You are at the home stretch of the translation workflow! But you’re not...