We hear a lot about intelligent content and structured content from our customers. Often, the terms are used as if they are synonyms. This causes confusion for lots of folks. In this post, we demystify intelligent content and structured content so we can clear things up.
Keeping the content clean and organized is an important part of enterprise content management. Letting go of unnecessary stuff is what allows the necessary stuff to shine through.
Organizations are throwing millions of dollars at new technology, new ways to deliver content, new ways to communicate – but they are overlooking one critical thing … the content!
Organize and classify your content to make it more findable, and usable by implementing different layers of taxonomy in your CMS to build meaningful relationships and connections between your content.
These five structured authoring basics you can start doing today will help you increase the usability, quality, and value of your content no matter how it is delivered.
To achieve personalized, dynamic content delivery — to provide the information your customer wants, when and where they want it, in the language of their choosing — you need structure for all of your content. This includes images as well as text. And also video, audio, animations, 3D mechanical diagrams, customer service conversation prompts, demo bots, and augmented reality overlays.