by Regina Lynn Preciado | Jan 12, 2021
The Rockley Group, Inc. announced today the transfer of full licensing of The Rockley Strategic Method™ to Content Rules, Inc. Content Rules now has the exclusive worldwide rights to practice The Rockley Strategic Method of unified content strategy. Content...
by Val Swisher | Aug 17, 2020
As part of our global content strategy practice, we are often asked how customers can streamline the translation workflow. By translation workflow, I do not mean the steps that a translation company follows during the translation process. Instead, we focus on the...
by Val Swisher | Aug 17, 2020
This post is part of the Five Phases of the Translation Workflow series. The translation workflow consists of five distinct phases: This post discusses sending files to translation. The process of sending content to your translation company has its own series of...
by Val Swisher | Aug 17, 2020
This post is part of the Five Phases of the Translation Workflow series. The translation workflow has five distinct phases: This post covers the final phase, after translation has occurred. You are at the home stretch of the translation workflow! But you’re not...
by Max Swisher | Jun 15, 2020
I was recently playing 20 Questions with my good friend John. The premise of the game is simple: One person, called the “answerer,” thinks of an object. The other player — the “questioner” — asks up to 20 yes-or-no questions in...
by Val Swisher | Jun 10, 2020
Content personalization has become the aspiration of modern communications. Companies large and small are on a quest to deliver the content a customer needs – and only that content — at the current part of the customer’s journey. Nothing more and nothing...