by Val Swisher | May 19, 2016
Lots of companies are creating videos these days. It is so easy to do and a moving picture is definitely worth at least 100,000 words. Lots of companies are also translating their content these days. Into lots of languages. Video translation poses a unique set...
by Val Swisher | Oct 22, 2015
As many of you know, I have a 17 year old son named Max. Max has always been quite tech-savvy, having personal relationships with Steve Wozniak, Phil McKinney, Ron Conway, and the like. Growing up, Max was one of the youngest people I know who had his own Facebook...
by Val Swisher | Jul 15, 2014
My favorite Doonesbury cartoon, from January 23, 1980, features a press conference. A journalist asks Senator Kennedy a question. The senator responds with a series of strung-together phrases: “Well, in this moment of national crisis, any second-guessing that I...
by Val Swisher | Jun 17, 2014
This post covers English (monolingual) glossaries and terminology, only. Updated 5/31/24 One of the first and most important questions I ask any customer who cares about content quality is, “Do you have a terminology list?” About 70% of the time, the answer is, “Yes,...
by Val Swisher | Apr 17, 2014
You’ve heard all about the new SAT coming in 2016, right? If not, you probably don’t have a college-bound teenager scurrying around your kitchen like I do. In a nutshell, the czars of the SAT (the members of the College Board) have decided to make some...
by Val Swisher | Apr 15, 2014
In the April 5, 2014 issue of The New York Times, there is an op-ed article called, “Like, Degrading the Language? No Way.” The article was written by John McWhorter, who is an associate professor of English and comparative literature at Columbia...
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