by Regina Lynn Preciado | May 11, 2021
I’m a huge fan of structured content. However, I sometimes worry that structured content is my hammer and therefore all content problems look like nails. To test this idea, I used the following definition of structured content: Content, whether in a textual,...
by Kiam McQuaid | Apr 28, 2021
Presenting ideas visually is a great way to appeal to a wider audience and to make a lasting impression. As Content Rules’ graphic designer, I get asked to do this with every project I work on. While some ideas are easy to visualize, complex or abstract concepts can...
by Max Swisher | Apr 26, 2021
A few years ago, the EU parliament passed EU Regulation 536/2014. Article 37 mandates that the results of pharmaceutical clinical trials need to be easily read and understood. Having easy-to-read information provides more transparency and accessibility for the general...
by Max Swisher | Apr 14, 2021
I’ve had a hard time wrapping my head around knowledge graphs. As I explained in this earlier post, graphs themselves are not new, and the overall structure of a graph is somewhat intuitive and easy to understand. But how do we get from sticks and balls to providing...
by Val Swisher | Mar 29, 2021
In our new book, “The Personalization Paradox,” we show you how to standardize your enterprise content in order to deliver personalized experiences at scale. To keep the story really (really) short: In order to scale, you must reuse content To reuse content,...
by Max Swisher | Mar 10, 2021
There is a great deal of talk these days about using knowledge graphs to help manage large amounts of data. In this blog post, I’d like to introduce you to knowledge graphs. Let’s start with a basic definition. What, exactly, is a graph? Graphs and Graph Databases...