by Val Swisher | Apr 11, 2016
I first published this post on Medium and LinkedIn Pulse. At the time, I didn’t think it was “appropriate” for the Content Rules blog. However, the response that I received about this article was truly overwhelming. So many people have told me...
by Val Swisher | Dec 29, 2014
Every year, the Content Marketing Institute (CMI) taps thought leaders in content marketing for their predictions for the following year. This year, CMI has published 60 predictions, including mine: I predict that companies will pay better attention to their global...
by Val Swisher | Oct 29, 2014
Last week, Scott Abel and I hosted the inauguration of Information Development World, held in San Jose, California. The event brought together thought-leaders and industry experts from technical communication, marketing, and product information. The theme of the...
by Val Swisher | Sep 16, 2014
As we quickly approach the Customer Experience Recognition Awards at Information Development World, I had some interactions with a company that excels in customer experience. They’re so good, in fact, that I decided to tell you about them. I’ve been on a home...
by Val Swisher | May 13, 2014
Many people know that I’m on the board for Translators Without Borders. We are a non-profit, volunteer agency with a mission to save the world through language. And we do amazing work. The latest newsletter from TWB was just released. In it are articles about...
by Val Swisher | Apr 4, 2014
In February, I had the opportunity to give the closing keynote on the first day of the Intelligent Content Conference. The topic was “WikiProject:Medicine Breaking Down Barriers to Save Lives.” In this talk, I describe the combined efforts of a number of...
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