The CDS is Dead! Long Live the CDS! Webinar
In this webinar, we present an improved solution for creating, storing, and managing critical CDS information in one location.
The Five Dimensions of Content Standardization: Making Your Reuse and Automation Strategy a Success
In this webinar, we describe what content standards are and why they are important. We introduce the Five Dimensions of Content Standardization™. We show how our content standardization framework makes content FAIR (findable, accessible, interoperable, and reusable). Finally, we suggest some next steps that you can take to prepare your
Oversee Your Outputs: The Personalization Paradox #5
When most companies start to design their personalization strategies, they think about the output. It appears to make perfect sense — after all, that’s where the personalization happens. But it’s also the reason most personalization strategies fail. You simply cannot provide personalized customer experiences at scale if you start from
Curate Your Components: The Personalization Paradox #4
Discover the power of curated components for personalized content. Join Val Swisher, CEO of Content Rules, in this impactful webinar.
Polish Your Paragraphs: The Personalization Paradox #3
A paragraph is that combination of words and sentences that give your content its voice. In a world of personalization at scale, any inconsistencies in voice become very apparent to your customers.
Style Your Sentences: The Personalization Paradox #2
Learn how managing your sentences can have a big impact on how personalizable your content is. It doesn’t matter if you are writing content for marketing, technical documentation, or education. To deliver personalized content at scale, you need to manage style and grammar so that content flows seamlessly throughout the
Watch Your Words: The Personalization Paradox #1
Learn how even the smallest building block of content — a single word — can have a big impact on how personalizable your content is. If you’re not paying attention to terminology, you simply cannot provide the seamless experience your customers want to have.
The Personalization Paradox: Why Companies Fail (And How You Can Succeed) at Personalization
Content personalization – delivering the right content, to the right person, on the right device, at the right time, in the right language – has become a corporate imperative for companies large and small. According to Infosys, 86% of consumers surveyed indicated that personalized content has some impact on what
Without Content Transformation You Can’t Have True Digital Transformation
Organizations are throwing millions of dollars at new technology, new ways to deliver content, new ways to communicate – but they are overlooking one critical thing … the content!
Staying in the Loop with Taxonomy
Organize and classify your content to make it more findable, and usable by implementing different layers of taxonomy in your CMS to build meaningful relationships and connections between your content.
Buy this Book to learn exactly what it takes to deliver personalized experiences at scale.
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