IXIASOFT Announces Partnership with Content Strategy Expert Content Rules

A Joint Effort to Enable Companies to Get the Most ROI Out of Their CCMS

IXIASOFT, a leading CCMS software company operating in North America, Europe, and Japan, and Content Rules, a California-based expert in content strategy, are pleased to announce their new partnership.

This partnership benefits all customers who seek to get the most return on investment from their IXIASOFT CCMS: an enterprise-class DITA-based component content management software used by industry leaders around the world.

“We are delighted to partner with a top CCMS vendor like IXIASOFT, which is as committed to long-term customer success as we are,” says Val Swisher, CEO of Content Rules. “We are 100 percent focused on helping companies ensure that their content is serving their business goals. Having the right tools is an important part of that effort.”

Content Rules has decades of experience supporting global companies by providing content strategy, content development, and content optimization services. They are experts in helping enterprises transform successfully to structured content, DITA, and component-based content management.

“We’re extremely pleased with this newly formed partnership,” says IXIASOFT´s Business Development Director Robert Bredlau. “I have been working with Content Rules and Val Swisher successfully in the past and I’m looking forward to pursuing our collaboration. Working together to provide content strategy, optimization, and development will help our customers get the most out of their CCMS deployment and become even more successful with their technical documentation.”

Content Rules’ expertise in content strategy is invaluable and will enable businesses to adopt practical content strategies that allow them to benefit from the full potential of their IXIASOFT CCMS.

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Val Swisher

Val Swisher is the Founder and CEO of Content Rules, Inc. Val enjoys helping companies solve complex content problems. She is a well-known expert in content strategy, structured authoring, global content, content development, and terminology management. Val believes content should be easy to read, cost-effective to create and translate, and efficient to manage. Her customers include industry giants such as Google, Cisco, Visa, Facebook, Roche, and IBM. Her fourth book, “The Personalization Paradox: Why Companies Fail (and How to Succeed) at Creating Personalized Experiences at Scale,” was published in 2021 by XML Press.

Val is on the Advisory Board for the Technical Communications Program at the University of North Texas. When not working with customers or students, Val can be found sitting behind her sewing machine working on her latest quilt. She also makes a mean hummus.

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