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- Fulfillment Page – The Personalization Paradox: Why Companies Fail (And How You Can Succeed) at Personalization
- Fulfillment Page – Watch Your Words: The Personalization Paradox #1
- Fulfillment Page: Curate Your Components: The Personalization Paradox #4
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- Fulfillment Page: Oversee Your Outputs: The Personalization Paradox #5
- Fulfillment Page: Polish Your Paragraphs: The Personalization Paradox #3
- Fulfillment Page: Polish Your Paragraphs: The Personalization Paradox #3
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Posts by category
- Category: Additional Resources
- Category: AI Readiness
- Preparing Content for AI: 6 Reasons Why You’re Not Ready
- How to Improve AI Performance? Do This One Thing to Your Content
- Is AI Really Running Out of Content?
- The Secret to Success: Good Writing
- Preparing Content for Generative AI: Persistent vs. Transitory Content
- Moving to Generative AI: Train Your LLM with Structured Content
- Prepare Your Content Today for Generative AI Tomorrow
- AI and Magical Thinking: Tips for How to Move to Large Language Models
- Why Structured Content is Essential for Big Companies – With or Without AI
- Category: Blogs
- How to Be Inclusive in the Workplace: My Experience as a Hard of Hearing Person
- Content Strategy and Taxonomy: Don’t Make Your Audience Play 20 Questions
- Get More Value from Less Content
- How to Tailor Structured Content Strategy in Pharma and Biotech
- Writing for Structured Content in Pharma: What You Need to Know
- Software-Neutral Content Standards
- Content Problems vs. Process Problems: Take This Quiz to See if You Know the Difference
- When in Doubt, Componentize
- The Content Developer’s Guide to Breaking Old Habits: SCAMPER Your Content
- The Difference Between a Structured Document and Structured Content Authoring
- Why is Everything so Complicated?
- 7 Ways to Write for Content Reuse Even Before You Have Structured Content Authoring
- How to Personalize Your Standard Response Documents at Scale
- Personalized Content in Pharma Is Not Just for Marketing
- The almost-arrived future of AI-enhanced work
- Working with a Content Services Agency: Addressing the Elephants in the Room
- Three Tips to Care for Your Contracted Resources
- Why You Should Engage a Company When Sourcing a Contractor
- 3 Telltale signs that you need to use a contractor on your next project
- ChatGPT is Coming for Your Job
- Will Advances in AI Impact the Way Creatives Create?
- 5 Tips for Selecting Your First Pharma SCA Use Case
- Data Not Documents
- Silos Aren’t Going Away Any Time Soon
- Lowering Risk in Pharma With Structured Content Authoring: What You Need to Know
- Single-source publishing to multiple outputs for Pharma
- What Pharma Labeling Content Can Teach Us About Content Reuse
- Pharma Deserves Better
- Resistance Comes from a Place of Fear
- There’s No Such Thing as a Perfect Structure
- Special Statements in Writing: 4 Rules for Notes, Cautions, and Warnings
- 10 Ways an SCM Optimizes Your CDS
- The CDS is Dead! Long Live the CDS!
- How to Create a Unified Content Experience
- Getting Granular with eCTD v4.0
- Solving the XML Authoring Conundrum for Pharma
- Standards Make the Promises of Digital Transformation Possible
- A Lesson in Content Management: Vigilante Content is Always Well Intentioned
- Who Owns My Content and Why Isn’t It Me?
- XML Standards Provide Rigor and Flexibility for Pharma
- Content Strategy for Pharma: Spend Time on Research, not on Redundant Content
- I Personally Experienced a Personalized Experience at Scale – And I Liked It
- Solving Pharma Content Challenges
- The Unique Challenges of Pharma Content
- Manage the Information, Not (Just) the Document
- COVID and Content: The Role of Content in Getting Vaccines to Market Quickly
- Accept My Intelligence: Why AI Should Ask, Not Assume
- What Is a Reuse Map?
- When AI Goes Bad
- Artificial Intelligence Is Just Complicated Math
- Efforts Without Tools Are Just Best Intentions
- The Three Types of AI Analytics
- To Chunk or Not to Chunk? 3 Questions to Help You Decide
- Your Search Isn’t Broken, Your Content Is
- MedTech: The Time is Now for Structured Content
- Solving the 6 Challenges of Medical Device Content
- From Startup to Structure
- Is Structured Content Ready for Pharma?
- The Coming Together of The Personalization Paradox
- Implementing Structured Authoring: The Eight Stages of Grief
- Transforming Legacy Content: Sooner is Better
- Streamlining Your Illustration Workflow
- 5 Guidelines for Writing Clinical Trial Lay Summaries
- 3 Knowledge Graphs Used in Everyday Life
- 6 Best Practices for Creating Reusable Global Content
- Knowledge Graphs: A Quick Start for Content Professionals
- Content Transformation is Like a Credit Card
- 3 Factors to Consider When Choosing a Software Platform
- Delivering Personalized Experiences at Scale: Polish Your Paragraphs
- Delivering Personalized Experiences at Scale: The History of Personalization
- Delivering Personalized Experiences at Scale: The Three Kinds of Output Types
- Delivering Personalized Experiences at Scale: Watch Your Words
- The Personalization Paradox: Why Companies Fail at Personalization
- Why Content Transformation Is Worth the Work – 6 Benefits
- Three Methods for Transforming Your Legacy Content Into Dynamic Assets
- How to Decide Which Content to Transform and What to Do With It
- Content Transformation Starts Here
- Does Size Matter? Best Practices vs. Practical Application for Task Topics
- Intelligent Content vs Structured Content: Demystifying the Difference
- Does Your Content Spark Joy?
- Without Content Transformation You Can’t Have True Digital Transformation
- How Your CCMS is Just Like an Instant Pot
- What is Content, Anyway?
- From Basic to Beautiful: How to Create Great Quality Content
- Know Your T’s: Termbase versus Translation Memory
- Computing in the Age of Cognitive Systems
- What Your Refrigerator Can Teach You About Taxonomies
- The Holy Trifecta: The Secret to Faster, Better, & Cheaper Global Content
- Turkey, Technology and The Future of Thanksgiving
- Five Reasons Why Customer Experience Must Be Exceptional
- Taxonomy and Terminology: The Crossroad of Controlled Vocabulary
- The Many Sweet Flavors of Content Taxonomy
- How to Communicate with a Hearing Impaired Person
- The Tale of the Toaster and the True Cost of UI Content
- Three Reasons to Optimize Your Content
- The Top 6 Questions to Ask When Creating Your Content Strategy
- Glossary Versus Terminology: What’s the Difference?
- The 6 Tools You Already Have for Improving Content Quality
- Zen and the Art of Review Comments
- Terminology is Like Laundry
- Terminology is Like Your…
- Reusable Content is Like Your LBD
- Structured Content is Like Your Closet
- Rule #3. My Hand Gestures Don’t Offend You, Do They?
- Unified Content Strategy – Fact or Fiction?
- Oh for WYSIWYG: My Dream Authoring Tool
- Content for Sale
- Something for Nothing
- Take Responsibility
- My Guiding Principles
- Category: Books
- Category: Content Development
- What is Structured Content? Making the Case for XML
- Structured Content for Pharma: Making the Case for XML
- The CDS is Dead! Long Live the CDS! Webinar
- The Five Dimensions of Content Standardization: Making Your Reuse and Automation Strategy a Success
- The Personalization Paradox Book
- Staying in the Loop with Taxonomy
- The Tale of the Structured Closet On-Demand Webinar
- The Future of Content: The Content Professional’s Primer to AI and Chatbots On-Demand Webinar
- What is Content Optimization? ebook
- Category: Content Quality
- Oversee Your Outputs: The Personalization Paradox #5
- Polish Your Paragraphs: The Personalization Paradox #3
- Style Your Sentences: The Personalization Paradox #2
- Watch Your Words: The Personalization Paradox #1
- The Personalization Paradox: Why Companies Fail (And How You Can Succeed) at Personalization
- Man Versus Machine for Editing Content On-Demand Webinar
- Improving Customer Experience: The Content Optimization Maturity Model
- A Guide to Successful Content Outsourcing
- The Five Phases of the Translation Workflow: How to Streamline the Content Translation Process
- Category: Content Strategy
- The Five Dimensions of Content Standardization™ for Pharma: Making Your Reuse and Automation Strategy a Success
- The Triage Triangle: Solving Complex Content Problems
- Pharma Content Automation
- The CDS is Dead! Long Live the CDS! White Paper
- The Five Dimensions of Content Standardization™: Making Your Reuse and Automation Strategy a Success.
- The Five Dimensions of Content Standardization: Making Your Reuse and Automation Strategy a Success
- The Pharma Content Evolution: Content Reuse and Automation
- Curate Your Components: The Personalization Paradox #4
- 5 Things You Can Do Today to Improve Your Content for Tomorrow
- Structuring Your Images for a Seamless Content Experience
- The Holy Trifecta of Global Content Success On-Demand Webinar
- Category: Content Transformation
- Category: eBooks
- Category: Global Readiness
- Category: Good Words
- Category: News
- Category: Personalization
- Category: Pharmaceutical
- Category: Recordings
- Category: Structured Content
- Category: Uncategorized
- Category: White Papers
- Category: Workplace Practices